Banner produced a modern-day interpretation of Janis Joplin's 1971 album track "Mercedes-Benz" for the song, which will also be available for purchase on April 19th via iTunes.
The same day the song is released, David Banner, Estelle and Daley will head to Shanghai, China, where they will debut the single at the 2011 Shanghai Auto Show with BLAG Magazine.
“That’s why they call it soul music, you can’t put an equation to what we just did," David Banner said of the chemistry between himself, Estelle and Daley. "When we first put it together and listened to it, it was something special.”
The Mercedes-Benz marketing campaign is the latest high-profile collaboration between David Banner and a major corporation.
The Jackson, Mississippi native created the music for the "Evolve & Before/During/After" advertisements for Gatorade's G Series, in addition to having music placed in various commercials and movies, including the lead dance sequence in the upcoming movie "Footloose."
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